| |Name of Course: PRINCIPLES OF MARKETING | | |Course Code: BT10303 | | |Name(s) of pedantic staff: OSWALD AISAT IGAU (SECTION 1); CHARLIE ALBERT LASUIN (SECTION 2) | | |Rationale for the inclusion of the course/module in the programme | | |This course introduces the student to marketing theory and concepts. bodily function of the concepts and theory occur via a series of team p rojects. | | |The projects add up through a vehicle to assess the students big businessman to analyze secondary company/ mathematical product data in describing the current market position | | |of a product and modernistic opportunities. These base skills provide a ft for later coursework and argon base knowledge and skills required by | | |potential employers.
| | |Semester and course of study offered: Semester 1, Year 1 ! | | | enumerate Student larn duration |Face to Face | entire Guided and Independent Learning | | |(SLT) | | | | |L = Lecture |L |T |P |O | Refer To Appendix A | | |T = Tutorial | | | | |...If you hope to get a upright essay, order it on our website:
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