Southwest Airlines

S outhwest Airlines: Complaint, Effects on Top Management, and Solutions



Introduction
southwesterly Airlines was innate(p) in Dallas, Texas in 1967 by Rollin nance and Herb Kelleher. King and Kelleher wanted to start a different kind of airline. wizard that was dedicated to the highest quality of customer operate that was to be delivered with singular friendliness and pride.
The company was originally called Air Southwest, Inc.; their flights originate out of Dallas-Love Field airport. When Southwest first opened its doors in the eer expanding airline industry, it was a regional air carrier with flights to one-third cities within Texas: Dallas, Houston and San Antonio. In 1971, Southwest expanded to spell service to destinations outside of Texas and across the US. Air Southwest changed its name to Southwest Airlines (SWA). This year, Southwest celebrated its 40th anniversary with the acquisition and conjugation of AirTran Airways.
As of November 2009, SWA provides service to 68 cities within 35 states end-to-end the United States. SWA topped the monthly domestic air avocation rankings for the first time in May 2003 and has led the bundle ever since. Southwest Airlines operates more than than 3,200 flights a day and employees more than 35,000 employees system wide.




One of SWAs competitive strengths is that is continues to be a low cost operating airline. Southwest does non give ear meals on their flights, only light snacks. There are not fees for changing flights that are the same cost. SWA also has free sit meaning they do not assign seats and has no onboard entertainment on its planes. Instead of electronic entertainment for passengers on board their flights, Southwest relies on good old make fun flight attendants to entertain and amuse its passengers while in flight.
Southwest Airlines is focused on customer satisfaction. They strive to offer the safest, most reliable and efficient airlines globally. Southwest Airlines also focuses on their employees and their...If you want to get a full essay, order it on our website: Orderessay



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